Eurochlor

Campaign, Art Direction

DoubleDouble

Eurochlor is requesting a new communication campaign that creatively showcases the benefits of chlor-alkali products and emphasizes their importance to society. We came up with a concept of campaign science-based, engaging, and humorous, using a paper-cut approach to pose intriguing questions and provide informative answers. It will serve as a teaser for more in-depth website content, aiming to captivate the audience with a light-hearted tone.
I create and directed the 12 differents topics.

Full case

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